Chronic Disease Management in Practice: Enhancing Care Through Personalized Recommendations (Nationwide)

“What are my options, doc?” Whether you practice in a general, urgent, or emergency setting, you undoubtedly serve pet families concerned about the cost of veterinary care. Research suggests that 1 in 3 pet families would struggle to pay for an unexpected veterinary bill of $500 or less, making it more important than ever for veterinary teams to adapt the ways they approach conversations with clients about the cost of care. Using clinical case examples, including conditions like lameness that are often seen several times per day in both the ER and general practice, this session will help teams effectively set clear client expectations and successfully navigate financial conversations. Attendees will gain practical strategies to prepare pet families for healthcare costs, set realistic expectations for treatment options, and empower clients to make informed decisions that align with their goals and resources.